“HomeWorks”, home products distributor under Central Retail Corporation Ltd. has invested 800 million Baht to launch its latest store “Thai Watsadu” with the concept “One-Stop-Shopping Construction Material Suppliers for Thai”, targeting to expand the construction subcontractors and tailor – made house owners base. The first branch is planed to open on Kanchanapisek Road, Bang Bua Thong on a 30 rai – land plot or 24,000 square meters which cover the west of Bangkok connecting to Nonthaburi and part of Supanburi, Nakhonprathom and Prathumthani.

In 2011, Thai Watsadu has opened the second branch with 36 rai, located on Sukhapiban 3 road. Recently, it will have the official grand opening of the third branch with 40 rai on Bangna road soon.

 “Thai Watsadu” store layout is formatted to suit for customers: a one-story building with a high ceiling equipped with security & fire prevention system, the first store is built on energy saving basis. The strengthen of this format is “daily low price”, “variety of products”, “full inventory enough for customer’s demand”, “convenience and swift” and “instantly receive”.

    Also, the company has released a member card “Thai Card” which provides customers a lot of benefits, for example, accumulative points, exclusive price, cash or gift redemption, including credit card payment and installment program.

    “Thai Watsadu” is targeted to subcontractors of middle and small size, house owner, estate project manager and any other group such as government office and retail shop.

     Regarding merchandise management, more than 100,000 SKU of leading brands are covering major categories of construction products, for example, frameworks like roof, column, beam, base work; architectural decoration like roofing materials, heat prevention, stairs, doors, windows; electricity system like wire, plugs, brakers, switchboard; plumping like water & waste pipe, water tap, valve, plumper and interior materials like shades, bath, kitchen, living room and general electronic appliances.

Marketing concept of “Thai Watsadu” is

Complement: Product complement total 100,000 SKU

Lower price : Daily low price. No need to wait for promotional seasons

Good: Quality products with guarantee and customers are able to
return and change At “Thai Watsadu” You can get everything

Every branch are open daily from 7am. – 8 pm.